The Resource To sell is human : the surprising truth about moving others, Daniel H. Pink

To sell is human : the surprising truth about moving others, Daniel H. Pink

Label
To sell is human : the surprising truth about moving others
Title
To sell is human
Title remainder
the surprising truth about moving others
Statement of responsibility
Daniel H. Pink
Creator
Subject
Language
eng
Summary
  • "From the bestselling author of Drive and A Whole New Mind comes an exploration of the power of selling, which each of us does every day--whether we know it or not. According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. More than fifteen million people earn their keep by convincing someone else to make a purchase. But dig deeper and a startling truth emerges: Yes, one in nine Americans works in sales--but so do the other eight out of nine. Whether we're entrepreneurs persuading funders, employees pitching colleagues, or parents and teachers cajoling kids, we spend our days trying to move others. Today, like it or not, we're all in sales. Or as Daniel H. Pink puts it, everyone is in the "moving business." In this provocative book, Pink offers a fresh look at the art and science of selling. He shows that sales, whether pushing a product or peddling an idea, isn't what it used to be. Because of powerful economic changes, the glad-handing, truth-bending form of sales is a relic. In its place is a new approach to moving people that involves three very human qualities and four surprising skills. As he did in Drive and A Whole New Mind, Pink lays out the science for his counterintuitive insights, offers vivid examples and stories, and provides readers with tools to put the ideas into action. Smart yet accessible, bold yet well argued, this is the first book on sales for people who've never read a book about sales. It will change how you see your world and transform what you do at work, at school, and at home"--
  • "In the tradition of his bestselling book Drive, a revolutionary look at the art of selling. This is a book about sales for people who don't know they're in sales"--
Assigning source
  • Provided by publisher
  • Provided by publisher
Cataloging source
DLC
http://library.link/vocab/creatorName
Pink, Daniel H
Dewey number
158.2
Illustrations
illustrations
Index
index present
LC call number
BF774
LC item number
.P56 2012
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/subjectName
  • Influence (Psychology)
  • Persuasion (Psychology)
  • Selling
Label
To sell is human : the surprising truth about moving others, Daniel H. Pink
Instantiates
Publication
Bibliography note
Includes bibliographical references and index
Control code
ocn785077555
Dimensions
24 cm.
Extent
260 p.
Isbn
9781594487156
Isbn Type
(hardback)
Lccn
2012039889
Other physical details
ill.
Label
To sell is human : the surprising truth about moving others, Daniel H. Pink
Publication
Bibliography note
Includes bibliographical references and index
Control code
ocn785077555
Dimensions
24 cm.
Extent
260 p.
Isbn
9781594487156
Isbn Type
(hardback)
Lccn
2012039889
Other physical details
ill.

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