Name: Product roadmaps relaunched, C. Todd Lombardo, Bruce McCarthy, Evan Ryan, Michael Connors ; foreword by Janna Bastow - paperback
ISBN: 9781491971727

Product roadmaps relaunched, C. Todd Lombardo, Bruce McCarthy, Evan Ryan, Michael Connors ; foreword by Janna Bastow - paperback

Type

http://bibfra.me/vocab/lite/Instance

Format

paperback

Label

Product roadmaps relaunched, C. Todd Lombardo, Bruce McCarthy, Evan Ryan, Michael Connors ; foreword by Janna Bastow - paperback

Note

Subtitle on cover: How to set direction while embracing uncertainty"[T]his book will show you how to: articulate an inspiring vision and goals for your product; prioritize ruthlessly and scientifically; protect against pursuing seemingly good ideas without evaluation and prioritization; ensure alignment with stakeholders; inspire loyalty and over-delivery from your team; get your sales team working with you instead of against you; bring a user and buyer-centric approach to planning and decision-making; anticipate opportunities and stay ahead of the game; publish a comprehensive roadmap without overcommitting"--Page 4 of coverIncludes index

Isbn

9781491971727

resource.nationalBibliographicAgencyControlNumber

uk:018350685

resource.nationalBibliographyNumber

bnb:gbb786305

Physical Description

xviii, 245 pages, color illustrations, 19 x 24 cm

Cover Art

Instantiates