Bibliograph

The Innovator's Dilemma

Type

http://bibfra.me/vocab/lite/Work

resource.description

Great companies can fail-not because they do anything wrong, but because they do everything right. Meeting customers' current needs leads firms to reject breakthrough innovations-"disruptive technologies" that create the products and opportunities of the future.Radical thinking . . . and a wake-up call. Citing examples from many industries (computers, retailing, pharmaceuticals, automobiles, steel), Clayton M. Christensen explains how to avoid a similar fate. He presents strategies for determining when not to listen to customers, when to pursue small markets at the expense of larger ones, and other ways to ensure long-term growth and profit. This award-winning book shows managers the changes that may be coming-and how to respond for success.

Identifier

OVERDRIVE:3c091e43-e702-4fe2-8586-291afb02cd10

Language

eng

resource.title

The Innovator's DilemmaWhen New Technologies Cause Great Firms to Fail

Creator