Coverart for item
The Resource Book yourself solid : the fastest, easiest, and most reliable system for getting more clients than you can handle even if you hate marketing and selling, Michael Port

Book yourself solid : the fastest, easiest, and most reliable system for getting more clients than you can handle even if you hate marketing and selling, Michael Port

Label
Book yourself solid : the fastest, easiest, and most reliable system for getting more clients than you can handle even if you hate marketing and selling
Title
Book yourself solid
Title remainder
the fastest, easiest, and most reliable system for getting more clients than you can handle even if you hate marketing and selling
Statement of responsibility
Michael Port
Creator
Author
Subject
Language
eng
Summary
"Book Yourself Solid is a handbook for self-promotion that translates into results. We tend to think of "busy" as the equivalent of "successful"--But that's not always the case. The key lies in what you're busy doing. Success means spending your time doing work that gets you closer to your goals, and the critical driving force behind that success is self-promotion. This book shows you how to promote more than just your skills--you need to sell your reputation, your service, your very self. It starts with laying a foundation so potential clients know you can give them what they want and need. How do people see you, and how does that diverge from what you would like them to think? Once you know where you are, you can map out a plan for getting where you need to be, and this book shows you how to build the reputation you need to be the go-to person in your field--and keep the business coming in long-term. Book Yourself Solid has been one of the most popular marketing books in the world for service-based businesses since its initial release in 2006. This new third edition includes updated and expanded strategies, techniques, and skills to help you get more clients and increase your take-home profits."--Provided by publisher
Cataloging source
DLC
http://library.link/vocab/creatorDate
1970-
http://library.link/vocab/creatorName
Port, Michael
Dewey number
658.8
Index
index present
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/subjectName
  • Selling
  • Marketing
  • Strategic planning
  • Marketing
  • Selling
  • Strategic planning
Label
Book yourself solid : the fastest, easiest, and most reliable system for getting more clients than you can handle even if you hate marketing and selling, Michael Port
Instantiates
Publication
Copyright
Note
Revised edition of the author's Book yourself solid, c2011
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Your foundation -- The red velvet rope policy -- Why people buy what you're selling -- Develop a personal brand -- How to talk about what you do -- Building trust and credibility -- Becoming a likable expert in your field -- The book yourself solid sales cycle process -- The book yourself solid keep-in-touch strategy -- The power of information products -- Simple selling and perfect pricing -- Perfect pricing -- Super simple selling -- The book yourself solid six core self-promotion strategies -- The book yourself solid networking strategy -- The book yourself solid direct outreach strategy -- The book yourself solid referral strategy -- The book yourself solid speaking strategy -- The book yourself solid writing strategy -- The book yourself solid web strategy -- Designing your website -- Getting visitors to your website -- Building your social media platform -- Final thoughts -- References -- How to reach michael port -- About the author -- Index
Control code
on1015276636
Dimensions
23 cm
Edition
Third edition, revised and expanded.
Extent
xviii, 312 pages
Isbn
9781119431220
Lccn
2017044027
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Label
Book yourself solid : the fastest, easiest, and most reliable system for getting more clients than you can handle even if you hate marketing and selling, Michael Port
Publication
Copyright
Note
Revised edition of the author's Book yourself solid, c2011
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Your foundation -- The red velvet rope policy -- Why people buy what you're selling -- Develop a personal brand -- How to talk about what you do -- Building trust and credibility -- Becoming a likable expert in your field -- The book yourself solid sales cycle process -- The book yourself solid keep-in-touch strategy -- The power of information products -- Simple selling and perfect pricing -- Perfect pricing -- Super simple selling -- The book yourself solid six core self-promotion strategies -- The book yourself solid networking strategy -- The book yourself solid direct outreach strategy -- The book yourself solid referral strategy -- The book yourself solid speaking strategy -- The book yourself solid writing strategy -- The book yourself solid web strategy -- Designing your website -- Getting visitors to your website -- Building your social media platform -- Final thoughts -- References -- How to reach michael port -- About the author -- Index
Control code
on1015276636
Dimensions
23 cm
Edition
Third edition, revised and expanded.
Extent
xviii, 312 pages
Isbn
9781119431220
Lccn
2017044027
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n

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