Coverart for item
The Resource I'm feeling lucky : the confessions of Google employee number 59, Douglas Edwards

I'm feeling lucky : the confessions of Google employee number 59, Douglas Edwards

Label
I'm feeling lucky : the confessions of Google employee number 59
Title
I'm feeling lucky
Title remainder
the confessions of Google employee number 59
Statement of responsibility
Douglas Edwards
Title variation
I am feeling lucky
Creator
Subject
Genre
Language
eng
Summary
Comparing Google to an ordinary business is like comparing a rocket to an Edsel. Edwards, Employee Number 59, offers the first inside view of Google, giving readers a chance to fully experience the bizarre mix of camaraderie and competition at this phenomenal company. Edwards, Google's first director of marketing and brand management, describes it as it happened. We see the first, pioneering steps of Larry Page and Sergey Brin, the company's young, idiosyncratic partners; the evolution of the company's famously nonhierarchical structure (where every employee finds a problem to tackle or a feature to create and works independently); the development of brand identity; the races to develop and implement each new feature; and the many ideas that never came to pass
Cataloging source
DLC
http://library.link/vocab/creatorDate
1958-
http://library.link/vocab/creatorName
Edwards, Douglas
Dewey number
338.7/6102504
Index
index present
LC call number
HD9696.8.U64
LC item number
G56 2011
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/subjectName
  • Google (Firm)
  • Google (Firm)
  • Google (Firm)
  • Internet industry
  • Web search engines
  • Corporate culture
  • Marketing
  • Corporate culture
  • Internet industry
  • Marketing
  • Web search engines
  • United States
Label
I'm feeling lucky : the confessions of Google employee number 59, Douglas Edwards
Instantiates
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
You are one of us. From whence I came -- In the beginning -- A world without form -- Marketing without "marketing" -- Giving process its due -- Real integrity and thoughts about God -- A healthy appetite for insecurity -- Cheap bastards who can't take a joke -- Wang dang doodle, good enough is good enough -- Rugged individualists with a taste for porn -- Google Grows and Finds its Voice. Lift off -- Fun and names -- Not the usual yada yada -- Googlebombs and mail fail -- Managers in hot tubs and in hot water -- Is New York alive? -- Where we stand. Two speakers, one voice -- Mail enhancement and speaking in tongues -- The sell of a new machine -- Where we stand -- Aloha AOL -- We need another billion-dollar idea -- Froogle and friction -- Don't let marketing drive -- Mistakes were made -- Can this really be the end? -- S-1 for the money -- Timeline of Google events
Control code
ocn651911283
Dimensions
24 cm
Extent
xvi, 416 pages
Isbn
9780547416991
Lccn
2010052588
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other control number
40019578390
Label
I'm feeling lucky : the confessions of Google employee number 59, Douglas Edwards
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
You are one of us. From whence I came -- In the beginning -- A world without form -- Marketing without "marketing" -- Giving process its due -- Real integrity and thoughts about God -- A healthy appetite for insecurity -- Cheap bastards who can't take a joke -- Wang dang doodle, good enough is good enough -- Rugged individualists with a taste for porn -- Google Grows and Finds its Voice. Lift off -- Fun and names -- Not the usual yada yada -- Googlebombs and mail fail -- Managers in hot tubs and in hot water -- Is New York alive? -- Where we stand. Two speakers, one voice -- Mail enhancement and speaking in tongues -- The sell of a new machine -- Where we stand -- Aloha AOL -- We need another billion-dollar idea -- Froogle and friction -- Don't let marketing drive -- Mistakes were made -- Can this really be the end? -- S-1 for the money -- Timeline of Google events
Control code
ocn651911283
Dimensions
24 cm
Extent
xvi, 416 pages
Isbn
9780547416991
Lccn
2010052588
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other control number
40019578390

Library Locations

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