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The Resource Presidential communication and character : White House news management from Clinton and cable to Twitter and Trump, Stephen J. Farnsworth

Presidential communication and character : White House news management from Clinton and cable to Twitter and Trump, Stephen J. Farnsworth

Creator
Author
Summary
This book traces the evolution of White House news management during America’s changing media environment over the past two decades. Comparing and contrasting the communication strategies of Bill Clinton, George W. Bush, Barack Obama, and Donald Trump, it demonstrates the difficulty that all presidents have in controlling their messages despite a seemingly endless array of new media outlets and the great advantages of the office. That difficulty is compounded by new media’s amplification of presidential character traits for good or ill. Facebook, Twitter, and YouTube notwithstanding, presidential power still resides in the "power to persuade, " and that task remains a steep challenge. More than ever, presidential character matters, and the media presidents now employ report on the messenger as much as the message. The book also looks at the media strategies of candidates during the 2016 presidential campaign, puts presidential media use in global context, and covers the early phase of the Trump administration, the first true Twitter presidency. -- ‡c From publisher's description
Language
eng
Work
Publication
Extent
ix, 213 pages
Contents
  • Presidents struggle to shape the news
  • The cable news presidency of Bill Clinton
  • The Fox News presidency of George W. Bush
  • The social media presidency of Barack Obama
  • The Twitter presidency of Donald Trump
  • Successes and failures in presidential communication
Isbn
9781138213722
Instance
Label
Presidential communication and character : White House news management from Clinton and cable to Twitter and Trump
Title
Presidential communication and character
Title remainder
White House news management from Clinton and cable to Twitter and Trump
Statement of responsibility
Stephen J. Farnsworth
Creator
Author
Subject
Language
eng
Summary
This book traces the evolution of White House news management during America’s changing media environment over the past two decades. Comparing and contrasting the communication strategies of Bill Clinton, George W. Bush, Barack Obama, and Donald Trump, it demonstrates the difficulty that all presidents have in controlling their messages despite a seemingly endless array of new media outlets and the great advantages of the office. That difficulty is compounded by new media’s amplification of presidential character traits for good or ill. Facebook, Twitter, and YouTube notwithstanding, presidential power still resides in the "power to persuade, " and that task remains a steep challenge. More than ever, presidential character matters, and the media presidents now employ report on the messenger as much as the message. The book also looks at the media strategies of candidates during the 2016 presidential campaign, puts presidential media use in global context, and covers the early phase of the Trump administration, the first true Twitter presidency. -- ‡c From publisher's description
Cataloging source
DLC
http://library.link/vocab/creatorDate
1961-
http://library.link/vocab/creatorName
Farnsworth, Stephen J.
Dewey number
973.93
Illustrations
illustrations
Index
index present
LC call number
JA85.2.U6
LC item number
F38 2018
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/subjectName
  • Communication in politics
  • Presidents
  • Character
  • Mass media
  • Social media
  • Press and politics
  • United States
  • Communication in politics
  • Mass media
  • Politics and government
  • Presidents
  • Press and politics
  • Social media
  • United States
Label
Presidential communication and character : White House news management from Clinton and cable to Twitter and Trump, Stephen J. Farnsworth
Instantiates
Publication
Copyright
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Presidents struggle to shape the news -- The cable news presidency of Bill Clinton -- The Fox News presidency of George W. Bush -- The social media presidency of Barack Obama -- The Twitter presidency of Donald Trump -- Successes and failures in presidential communication
Control code
on1013590814
Dimensions
23 cm
Extent
ix, 213 pages
Isbn
9781138213722
Lccn
2017057237
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
illustrations
Label
Presidential communication and character : White House news management from Clinton and cable to Twitter and Trump, Stephen J. Farnsworth
Publication
Copyright
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Presidents struggle to shape the news -- The cable news presidency of Bill Clinton -- The Fox News presidency of George W. Bush -- The social media presidency of Barack Obama -- The Twitter presidency of Donald Trump -- Successes and failures in presidential communication
Control code
on1013590814
Dimensions
23 cm
Extent
ix, 213 pages
Isbn
9781138213722
Lccn
2017057237
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
illustrations

Subject

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