Coverart for item
The Resource Think like a marketer : what it really takes to stand out from the crowd, the clutter, and the competition, by Lauron Sonnier

Think like a marketer : what it really takes to stand out from the crowd, the clutter, and the competition, by Lauron Sonnier

Label
Think like a marketer : what it really takes to stand out from the crowd, the clutter, and the competition
Title
Think like a marketer
Title remainder
what it really takes to stand out from the crowd, the clutter, and the competition
Statement of responsibility
by Lauron Sonnier
Creator
Subject
Language
eng
Summary
To act and succeed like a marketer, you must first think like one. When you do, marketing becomes routine, focussed and successful as you take clear, confident steps to grow your business every day. This book takes the mystery out of marketing. It addresses head-on the principles that must guide every action, decision and communication that affect your business. In addition, it gives you practical, real-life guidance that you can apply immediately after reading
Cataloging source
DLC
http://library.link/vocab/creatorName
Sonnier, Lauron
Dewey number
658.8
Index
index present
LC call number
HF5415
LC item number
.S6933 2009
Literary form
non fiction
http://library.link/vocab/subjectName
  • Marketing
  • Marketing
  • Marketing
  • Marketing
Label
Think like a marketer : what it really takes to stand out from the crowd, the clutter, and the competition, by Lauron Sonnier
Instantiates
Publication
Note
Includes index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Inside the marketer's head -- What smart marketers know -- Marketing by principle -- Putting marketing in motion -- Stirring the right things -- How do you stand out? -- GEtting your image and identity in sync -- Who are you anyway? -- Time to stand out -- The four secrets to standing out -- Making marketing practical, focused, and routine -- Marketing opportunitied here, there, and everywhere -- Identify your common "Service points" -- So many tools to work with -- How you say it -- The power of questions -- Writing a killer marketing letter -- Avoiding comon marketing mistakes -- Maintaining a marketing mindset -- Stirring the pot when you're the pot -- Final call to action
Control code
ocn262431217
Dimensions
23 cm
Extent
223 pages
Isbn
9781601630735
Lccn
2009007767
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Label
Think like a marketer : what it really takes to stand out from the crowd, the clutter, and the competition, by Lauron Sonnier
Publication
Note
Includes index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Inside the marketer's head -- What smart marketers know -- Marketing by principle -- Putting marketing in motion -- Stirring the right things -- How do you stand out? -- GEtting your image and identity in sync -- Who are you anyway? -- Time to stand out -- The four secrets to standing out -- Making marketing practical, focused, and routine -- Marketing opportunitied here, there, and everywhere -- Identify your common "Service points" -- So many tools to work with -- How you say it -- The power of questions -- Writing a killer marketing letter -- Avoiding comon marketing mistakes -- Maintaining a marketing mindset -- Stirring the pot when you're the pot -- Final call to action
Control code
ocn262431217
Dimensions
23 cm
Extent
223 pages
Isbn
9781601630735
Lccn
2009007767
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n

Library Locations

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